Ken Ryan – How Recession Equals Opportunity
APA American Planning Association
April 3, 2016
How Recession Equals Opportunity
While a recession may seem like a dismal time, it is in fact an ideal opportunity to achieve significant change that could not otherwise take place when times are good. Although economic resources may be limited, human capital is more available and intellectual capital is at its peak.
It is during these down times that people and organizations have more time to be creative, to focus on ways to improve themselves, to contribute to social and environmental issues that often get compromised when the economy is strong, and to take risks on new ideas rather than continuing the same old trends that served them well for so long but are no longer valid. For those who have planned ahead, there are also opportunities to make investments in areas that were previously out of reach.
This session will identify opportunities that arose during this past recession, how those opportunities were used to achieve greatness, and strategies planners can use to prepare for the next economic downturn.
You’ll learn about:
- How to recognize indicators of a pending recession
- How to identify opportunities that may exist during a recession
- How to leverage opportunities during a downturn for future success