Smita Anand – Designing for the 55+ Buyer
2019 International Builders' Show
February 21, 2019
Thursday, February 21 | 1:15 – 1:45 PM
Event Type: Presentation
Location: LVCC – Design Studio – LVCC – South 224
Smita Anand, AIA, KTGY Architecture + Planning, Washington, DC
What It’s About:
Every market segment has a different list of “wants” and “must haves” when buying a home—that’s not news. What makes a project team a success is the ability to respond to these wants and needs as they change: a new floor plan becomes conventional, a new technology is mainstream and expected, and buyers continue to become more involved and educated in the home building and buying process. Smita Anand, principal at KTGY, will focus on one of the largest market segments, the 55+ buyer, and provide design guidance to “wow!” them.
Through site layouts, floor plans, features and materials, successful built-projects and more, you’ll walk away with take-home 55+ tips to help you meet the needs of this market and stay ahead of the curve in 2019.