8:30 a.m.
JW Marriott Phoenix Desert Ridge Resort & Spa
5350 E Marriott Dr, Phoenix, AZ 85054
As traditional shopping environments face increasing vacancy and obsolescence, communities and developers are reimagining these once-thriving retail hubs as dynamic mixed-use destinations. This roundtable explores the challenges and opportunities of repositioning underperforming mall sites. From entitlement hurdles to design innovation, participants will gain practical insights into how to transform a dead mall into a resilient, community-serving anchor—not just an activated space, but one that also contributes to ROI.