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You may be hearing a lot about a new rental paradigm, but you may not know what makes build-to-rent different from other rental properties. In the next installment of our video series, our BTR experts Chris Texter, Alan Scales and Bill Ramsey divulge what makes these developments so popular now, and what makes them distinct from rental products of the past.

Keep watching if you want to know what today’s tenants are looking for and how we’re designing to meet their needs in new ways.